Senior Retail Marketing Manager – Must Drive job at Leicester, Leicestershire Full Time NEW

We are seeking a hands-on Senior Retail Marketing Manager to lead and deliver multi-channel marketing activity across a fast-paced retail business. This is a highly operational role requiring someone who can personally create, manage and execute campaigns rather than simply delegate.

Strong digital marketing capability is essential and non-negotiable as the business continues to grow its online and ecommerce presence. The successful candidate will be commercially minded, creative, organised and confident working across both digital and traditional retail marketing channels.

Key Responsibilities

• Lead all retail marketing activity across digital and in-store channels
• Create and deliver multi-channel marketing campaigns across digital, print and POS
• Manage website content, promotions, landing pages and ecommerce updates
• Produce engaging content for social media, email marketing and online campaigns
• Work closely with the videography team to deliver high-quality visual and video content
• Support new store openings including local marketing, PR and press releases
• Create in-store marketing materials including window posters, POS and promotional assets
• Use AI tools and emerging technology to improve marketing output and efficiency
• Monitor campaign performance and report on results and engagement
• Manage and support 1 direct report while coordinating wider content workflows

Candidate Requirements

• Proven experience in a Marketing Manager role within retail
• Strong digital marketing background – essential
• Hands-on content creation experience across multiple channels
• Experience managing websites, ecommerce content and digital campaigns
• Understanding of retail marketing, POS and in-store promotions
• Experience supporting store openings and local marketing campaigns
• Strong social media and customer engagement knowledge
• Comfortable using AI within marketing workflows

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