B2B PR Account Manager – Manchester or Reading job at Salford, Lancashire Full Time NEW

This national award-winning, boutique public relations agency is currently looking to expand their Manchester or Reading office with the appointment of an B2B PR Account Manager.

They manage global campaigns for B2B technology and corporate brands. They are ambitious, highly motivated and deliver campaigns that enable their clients to win their category through high-quality media relations, content creation and consultancy.

They are looking for a bright, driven and commercially aware B2B account manager to look after a portfolio of clients across tech, sustainability and food & drink sectors. With a minimum of 18 months agency experience, you’re organised and on-the-ball, knowing your way around status reports, coverage reporting and social media scheduling. As a natural writer, you can turn your hand to any type of copy.

Duties & Responsibilities

• Develop strong client relationships and take day-to-day ownership of account success
• Create, manage and implement strategic and tactical activities on client accounts
• Keep abreast of client issues in the media through monitoring publications, websites etc
• Use the news agenda to create opportunities for commentary and media coverage
• Create and maintain strong relationships with sector journalists and influencers
• Produce high-quality and engaging written content, and distribute it via the appropriate channels
• Brief and manage third party suppliers and partners
• Update client and team on performance (such as financial budgets, time and plan) using appropriate tools such as status reports, weekly catch-ups and review meetings
• Support junior staff members and share your skills and knowledge with the business
• Monitor and progress your own development, setting goals and keeping an up-to-date Personal Development Plan
• Maintain CPD accreditation with CIPR by completing moderation modules on time

New business

• Support the new business programme by upselling to existing clients, identifying new business opportunities, and making contact with potential clients
• Co-develop and deliver new business pitches/credential presentations
• Contribute to idea generation for current and new client campaigns

Person Specification

• Proven professional and relevant B2B communications consultancy experience, this is an essential requirement
• Experience working on traditional and digital media campaigns
• Excellent organisational and time management skills
• A natural ‘chameleon’ who can switch sectors, writing style and focus to meet individual client needs
• Skilled communicator who can quickly build rapport and engender trust
• Quick to adapt to new processes and procedures
• A dedicated team player who can collaborate with colleagues across locations
• Solid presentation skills
• Confident in managing and supporting junior team members, delegating tasks where required
• Comfortable with hybrid working (3 days office based, 2 days from home)
• Willingness and ability to travel and work away from home as required

What they offer:

• Competitive salary & 23 days paid holiday (plus Bank holidays) increasing after 1 year
• Buy/Sell leave
• Hybrid working
• Early finish Fridays
• Ongoing training and development
• CIPR membership with Employee Assistance Program
• Complimentary breakfast
• Christmas shut down
• Regular team socials
• Free flu jabs and eye test
• Cycle to work scheme
• Company Laptop